I'm the author of the 10x Marketing Formula, CEO/Co-founder at CoSchedule, columnist at Inc.com, and a proud North Dakotan.
This is my blog, called Results, or Die! It includes my best tips about building, leading, and marketing your startup. I send out a free weekly email with my best tips.
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Hiring is never easy. A kick-ass awesome marketing hire at your startup can be nearly impossible. Yet, marketing is often one of the first areas of the business that founders look to outsource. Your startup’s growth is on the line,… Continue reading
In 2009 I started a web services agency called Todaymade and started blogging as a way to help promote our business. That blog eventually moved to CoSchedule when we launched in 2013. Fast forward today, and that blog has gone… Continue reading
The problem with DWYL, however, is that it leads not to salvation but to the devaluation of actual work—and more importantly, the dehumanization of the vast majority of laborers. — Miya Tokumitsu, Slate.com It’s no secret that I like to… Continue reading
I was five years into a job that I hated. It was supposed to be what I was called to do. It was supposed to be a great fit. It wasn’t. It was a dead end. I was miserable. Weekly,… Continue reading
My startup launched recently, but going live wasn’t the beginning of our story. We already had an audience long before launch – a group of folks waiting with bated breath for our official arrival into the world. Every startup should be so… Continue reading
I think I was one of the only people in the history of high school to actually take up the guidance counselor on her offer to help me find the perfect career. I inquired, and she led me to an interactive… Continue reading
My startup is in the wrong city. Sure, my city is full of people that I know and love. Sure, it is familiar and welcoming to me. And of course, it has a weather pattern that I find natural. But,… Continue reading
In 2011 we launched our first version of our social media dashboard product called “TodayLaunch.” In 2013, we killed it. There was little fanfare and few tears. It was the right thing to do. In some ways, I wonder what… Continue reading
I used to come in late, every day. It was a bad habit, but it wasn’t because I couldn’t get myself out of bed, it was because I didn’t want to come in early. Or, on time for that matter.… Continue reading
Learning to do what you love doesn’t happen overnight. It takes time. The problem is that we usually can’t define it well enough in the beginning. What is it exactly that we are supposed to be loving? We know that… Continue reading
